So, in an effort to boost tourism and the economy, Iceland has launched a new campaign 'Inspired By Iceland'. They want all the citizens to open their doors to accept tourists from around the world. Making them welcome and treating them to some real hospitality.
I must say I think this is such an incredible idea and it will be really interesting to see how it all pans out.
A mind-field of randomness, adventure, provocation & ambition. The ramblings of a man who likes to think.
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